About the programme
The Bachelor’s Degree Program in Information Services and Public Relations prepares highly qualified professionals capable of managing information services, developing effective public relations strategies, and maintaining the positive public image of governmental institutions, businesses, and organizations. The curriculum includes mass communication, media and public relations, information service management, digital communications, content creation, press office operations, media monitoring, crisis communication, marketing communications, and public relations strategy development. Students develop practical skills in preparing media content, organizing press conferences and public events, building relationships with the media, managing social media platforms, and implementing effective communication strategies. Graduates may pursue careers in government agencies, public and private organizations, international institutions, corporate communications departments, media organizations, PR agencies, and information service units.
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