专业介绍
Become a master's specialist with skills in automated management of business processes in economic sectors, development of e-business and e-commerce technologies.
The Digital Economy specialty is a 2-year full-time educational program that prepares master's specialists with skills in modeling, automation and management of business processes in economic sectors, development of e-business and e-commerce technologies.
The educational program allows you to acquire new knowledge and skills about the wide possibilities of the digital economy, which includes digital products, digital processes and services, business models and monetization.
Skills that a specialist will acquire:
Acquiring skills in organizing the basics of e-business, implementing and managing e-commerce and marketing technologies, using financial information technologies;
Obtaining practical concepts in modeling business processes, designing and developing information systems and databases, and applying artificial intelligence systems;
Independently studying problems, conducting research, planning, implementing and managing projects.
5 reasons to study the digital economy:
Understand the evolving digital market demands
Understand the digital transformation process
Explore the structures of traditional and e-commerce
Become a global research leader in cryptoeconomics
Perform management functions in digital companies and traditional companies implementing digital business models
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